Users will soon have a new feature that allows them to reduce the amount of AI-made content appearing in their streams. This initiative comes as the service announced that it presently contains more than 1 billion AI-generated clips.
Pilot Phase and Launch
The update is undergoing trials over the next few weeks before a widespread launch. This shift coincides with a increase in AI-generated material, driven by recent AI video creators.
AI Content on Other Platforms
Studies have shown that approximately one in 10 of the most rapidly expanding video streams on a competing service primarily display AI-generated videos. A large amount of this output is considered “AI slop”, a label for substandard, mass-produced content that is typically absurd or bizarre.
“We know from our community that many people enjoy content made with AI tools, from computer-generated images to informative clips, and we aim to offer the community the power to increase or decrease of that, depending on their own likes,” commented a platform representative.
Scale of AI Content
TikTok shared that there are currently over a billion videos on its network identified as made with AI. In total, in excess of 100 m videos are uploaded to the app each day, making AI-generated material a minor part of its total content library.
User Control Features
Viewers will be in a position to limit or boost the amount of artificial media they see by opening the topic control option in the app and choosing “AI-generated content”. Additional categories that can already be modified under the tool include current affairs, style, cosmetics, and dance.
Content Labeling and Policies
Its guidelines require users to label “realistic” AI-generated content, and it bans dangerous fake videos of celebrities or emergencies. Any believable AI video that is unmarked can be deleted under its terms of service.
Furthermore, the service will from now on attach an artificially created label to content produced via its proprietary AI systems, or detected by an collaborative effort for spotting content made by AI. This step is designed to deter users from seeking to bypass the disclosure requirement.
Educational Initiatives
TikTok is furthermore establishing a $2 million AI literacy fund for specialists and groups to create learning resources about ethical AI use. This project will assist educational bodies dedicated to educating computer science.
Platform Protection
The video-sharing app has defended its safety measures, following debate over proposals to lay off numerous review team members in the UK. It is set to eliminate 439 jobs in its content moderation division in London, with labor groups and online safety experts voicing alarm that humans are being replaced by machine-led review.
A senior executive explained that human moderation would remain essential, but AI can safeguard staff by eliminating the most graphic content prior to it is viewed by staff. TikTok reported a significant reduction in disturbing and violent content handled by safety staff over the last 12 months due to intervention by its AI tools.
We believe it is crucial to integrate humans and technology to ensure user safety,” the executive stated. “We’ll have humans as integral to the approach, but we also think it’s very important to minimize viewing of dangerous material as swiftly, which is the area in which a lot of the machine support is really helping us process content quickly.”
